Storytelling for Experts - The Wisdom of the Pastrami Sandwich Story

Make Your Audience Hungry. Make Your Audience Want More.
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An introduction to Storytelling for Experts
by   Michael Kaplan and Jesse Wilson


As every trial lawyer knows, the best story wins. Stories are the ultimate tools of persuasion. They are the emotional glue that connects you, the expert witness, to the jury. But do you, the expert witness, know you have a story to tell?

You may be the most skilled, the most educated and the most respected expert in your discipline, but in the courtroom, this is not enough. To be persuasive you need to frame your direct testimony into a compelling narrative, so that jurors don’t just listen…they care…and they embrace your opinions.    In this webinar, sharing the delicious wisdom of the “Pastrami Sandwich Story,” expert witness Michael Kaplan along with communications specialist and jury trial consultant Jesse Wilson will help you increase the persuasive impact of your expert testimony through the power of Story.

Dates & Registration Information

Free One Hour Webinar

  • Location: Virtual, Thursday, 11:00 a.m.–12:00 p.m. ET June 2, 2022
  • Location: Virtual Thursday, 11:00 a.m. 12:00 p.m. ET September 15, 2022

Courtroom Boot Camp, LLC

Sharpen your skills

Phone Number

(818) 888-0066


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